How to Use ChatGPT to Create Content for Your Marketing Funnel
3 steps to creating your marketing funnel with LeadsLeap.com
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Have you ever wondered how you ended up on someone’s email list? You know those emails you get from marketers that you don’t even know how it happened?
That’s a marketing funnel. And they are very effective. They provide value tailored to you.
At some point when perusing the internet, you come across an ad of sorts. You click and provide your email address. Then you got something for free in return.
At that point, your email address entered the list of that person. Now, that person can send you valuable information to your email address.
You can do the same when wanting to share information or sell something to people. It’s a marketing strategy that hooks potential customers.
You can create content for each stage of this funnel with ChatGPT.
Here’s how:
Lead magnets
Email campaigns
Sales pages
Lead Magnets: Capturing Interest
Marketers design ‘lead magnets’ to attract and capture potential customers. This could be an ebook, checklist, guide, etc.
This is usually a digital product that the marketer sends you for free. The marketer has to send it somewhere, though. That’s why they ask for your email address.
You can apply the same concepts to create your lead magnet. So focus on solving a specific problem your audience faces.
You can use ChatGPT to help with the market research on this. Once you narrowed down the major pain point, create a digital product to solve it.
Ebooks are the most popular ones. Of course, when I say ebook, you likely think of a long 100+ page book. This is not the case. You can create a 5-page PDF instead. Then upload your PDF to LeadsLeap for free.
Now you are ready to share your digital product with the world. And there are a couple of ways to do it but I will cover the main one: email.
Email Campaigns: Nurturing Leads
You likely got to this point because of an email. First, thank you. Second, let’s get to the point.
You need an email list to get your digital product to the world. You can use LeadsLeap to build that email list.
An answer is building a capture page, which you can do on LeadsLeap. Now all you need is traffic.
An answer to traffic is other email lists. You can get one using MyLeadGenSecret.
Use ChatGPT to craft an email campaign to promote your digital product. Use an emailing system like MyLeadGenSecret to email potential leads.
Interested people will click on your digital product. This takes them to a capture page, which you can create on LeadsLeap. You get their email address which now you can see on LeadsLeap and share your digital product with them.
You can also start sending them other emails providing solutions to their problems. Of course, the goal is more than just capturing their email address.
At this point, that person is a lead and not a customer. You want to nurture the relationship and provide value. Your main product solves even more of their problems.
That’s when the sales page comes in.
Sales Pages: Converting Leads
First, you need a premier digital product to sell. Then you can build a sales page around it. You can use ChatGPT for both.
You can also use LeadsLeap to create the sales page. Use ChatGPT to create the content for the sales page. Don’t forget that you use ChatGPT, it doesn’t use you. So provide inputs to ChatGPT and keep it your content and not AI content.
People want you and not some robot. Give your audience what they want: YOU. Use ChatGPT to help your productivity, though.
“Success loves speed of action.” — Grant Cardone
Conclusion
Creating digital products and means to get them to an audience is easier than ever. Use ChatGPT to help with both. There’s no need to limit yourself.
Believe that you can do it and do it. Use ChatGPT for ideas and content. Use MyLeadGenSecret to reach new leads. Use LeadsLeap to create capture and sales pages.
The time for action is now! Get to work.
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Disclaimer
I used the help of artificial intelligence (AI) in writing this story. I used AI for the following:
(1) Generate topic ideas
(2) Craft my outline
(3) Content research
(4) SEO (i.e., title, subtitle, and SEO description)
(5) Grammar
(6) Cover image and alt textThe content and anecdotes are mine. I also used CopyLeaks to ensure my content was human text and not AI-generated.
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Special Thanks
Here’s a shoutout to
for introducing me to LeadsLeap.