Klarna, a Swedish e-commerce company, made a major breakthrough with its internal processes, having implemented a highly refined customer service ticketing system with AI. This led to incredibly heightened efficiencies...
The marketing world is buzzing with talk of artificial intelligence and how it’s revolutionizing the industry. This is causing small- and mid-sized enterprises to leverage AI instead of hiring more...
The post Should You Leverage AI in Marketing Instead of Hiring...
Whether you’re gung ho or ambivalent about the progress of AI in the past decade, there’s one thing no one can deny: that it can be used to do nefarious...
The post How Marketers Can Protect Customers’ Personal Data from AI...
In the past year, the term “AI” has become more ubiquitous than we’ve ever seen in the past, especially in the marketing world. It’s so prevalent in everyday language that...
The post How to Create an AI Marketing Strategy appeared first...
Updated October 2023. From Speak & Spell to ChatGPT, it’s safe to say we’ve finally arrived at the technological future we were promised. And now countless AI marketing tools are...
Outbound marketing is an area where many companies struggle to make headway, mainly because it’s not just about throwing cold emails or calls into the wind and hoping for the...
Since late 2022, there’s been a renewed debate that paid media, as a whole, is getting easier to manage and secure a strong ROI. The other side of the argument...
The post Are Paid Media Services Getting Easier or Harder?...
Have you heard of the job position AI operations management? When technology evolves so quickly, businesses must constantly seek ways to stay ahead of the curve. One of the most...
The post AI Operations Management: The Role Every Business Needs...
In the last few years, the way we’ve had to approach paid media marketing strategies has changed. Formerly, success in paid media hinged on the intricate structuring of campaigns and...
As entrepreneurs and marketers, we’re tasked with reevaluating whether the tried-and-true for-profit education model is still a viable strategy in this new era. For this post, we’re going to delve...
The post Is For-Profit Education a Good Revenue Stream? appeared...
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