There was a time – and it wasn’t that long ago – when search worked in a way we all understood. A person typed a query, scanned the blue links,...
The post How AI is Reshaping Search Behaviour (and What Marketers...
Why Social Media is the next Search Engine and How to Make it Work for You
11/10/2023
Articles, digital-marketing, Search, search-engine-optimizati, SEO, Social Media
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[unable to retrieve full-text content] Google processes over 99,000 searches every second, making it the most popular among search engines. The company has made great strides… Continue reading on Medium »...
7 Key Channels to Consider When Developing Your Digital Media Plan

In today’s digital age, it is important for businesses to have a strong online presence to reach their target audience. A digital media plan is a strategy that outlines the various channels and tactics that a company can use to promote...
How You Should Combine SEO and PPC To Deliver a Killer B2B Campaign

Introduction Traditionally, SEO and PPC have been considered as two separate entities. SEO focuses on increasing the website traffic from organic search engine results. Contrastingly, PPC is all about generating...