Category: power-bi

Transforming Sway’s Album Release into Global Success: A Data-Driven Marketing & Advertising…

In today’s hyper-competitive music industry, emerging artists face immense challenges in achieving global recognition. Sway, an up-and-coming artist, found herself navigating this landscape as she prepared to release her second album. To overcome the hurdles of limited global reach, intense competition,...

Maximizing Web Traffic Data: Integrating Google Analytics with Power BI for Robust Dashboarding

Google Analytics is a great tool for tracking and analysing a million and one things about your website. That said, it isn’t perfect (fingers crossed Google doesn’t penalise this page in their search results for saying this). Sometimes there is a...