In 2025, egg prices soared due to a widespread bird flu outbreak (Highly Pathogenic Avian Influenza, or HPAI) that decimated egg-laying hen populations. This caused a significant reduction in the egg supply, leading to a dramatic 40% increase in prices. Consumers...
Every brand encounters criticism, but what separates the best from the rest is how they respond. Beis, the travel brand founded by Shay Mitchell, recently provided a masterclass in turning negative PR into a moment of brand connection and loyalty. What...
It can be really easy to separate brand marketing from performance marketing, but we’re here to challenge that classic dichotomy. “Brandformance” is, as you might guess, the marriage of branding...
In the fast-paced digital age, mastering the art of online presence has become imperative for businesses and individuals alike. As the digital landscape continues to evolve, the demand for skilled digital marketers is at an all-time high. In Chandigarh, amidst the...
What’s better — brand marketing or performance marketing? If you ask any data-driven marketer, they’ll tell you performance marketing is king. If you ask an experience-driven marketer, they’ll tell you...
In the ever-evolving landscape of the digital world, businesses are constantly seeking ways to stand out and connect with their audience. This is especially true for companies operating in the B2C (business-to-consumer) sector, where the competition is fierce and customer attention...
Facebook Reels provide marketers with a new avenue to reach their target audience online. Read here to find out how to market your brand effectively with Reels.
English 
Українська