Category: Commerce Marketing

Inbound Marketing: The Connected CRM Strategy

Krista Neher Apr 04 2023 Inbound Marketing: The Connected CRM Strategy Inbound marketing is a technique for drawing customers to products and services through online content marketing, social media marketing, search engine optimization, and branding. I like to call inbound marketing...

Is Your Business Ready for a Mobile App? 5 Strategies for Mobile Apps

Krista Neher Mar 21 2023 Is Your Business Ready for a Mobile App? 5 Strategies for Mobile Apps In the earlier days of digital marketing, businesses were flocking to create their own mobile apps. Since then, a few realities have slowed...

Marketing Automation: Why You Should Use It To Drive Consistency

Krista Neher Jan 25 2023 Marketing Automation: Why You Should Use It To Drive Consistency Marketing Automation does what it sounds like – it automates follow-ups to drive consistency. It uses the CRM (and is often integrated into the CRM) to...