LinkedIn is a key platform for marketing and networking today. It’s a place where professionals from all over the world meet, making it both busy and a great place for...
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LinkedIn Retires Lookalike Audiences: What You Need to Know

LinkedIn, a major platform in the digital advertising landscape, recently announced that they are discontinuing lookalike audiences, a popular targeting option for advertisers. This change will take effect on February 29,...
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The Ultimate Guide to Creating a LinkedIn Ads Campaign in 2024

Updated December 2023. From setting a realistic budget to developing captivating creatives that make key decision makers in your industry sit up and take note, you need a simple step-by-step...
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Running Ads on LinkedIn: How to Create Your First Ad Campaign
Ready to begin advertising on LinkedIn? I know the technical details required to run ads on LinkedIn can be a bit overwhelming for a beginner. That’s why I have created...
100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

As a B2B business, how do you create an effective LinkedIn marketing strategy? Many advertisers start by reading LinkedIn advertising statistics to know which tactics will benefit their marketing efforts....
The post 100+ LinkedIn Advertising Statistics to Improve Your B2B...
100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

As a B2B business, how do you create an effective LinkedIn marketing strategy? Many advertisers start by reading LinkedIn advertising statistics to know which tactics will benefit their marketing efforts....
The post 100+ LinkedIn Advertising Statistics to Improve Your B2B...