A Sales Funnel is a stepwise path taken by the prospect to become a customer.

There are many advantages of using a sales funnel…

1) Funnels help you define the journey for your lead

The step-by-step path defined by any business using a funnel directs a lead to make a purchase. This process is goal oriented compared to a website where the path is chosen by the site visitors.

2) They guide the prospect to your offer

Funnels help you concentrate your efforts and resources on people who will buy from you. They will be the ones interested in your offer. You need to know your customer persona well and build offers that appeal to them

3) Funnels provide better conversion

Using funnels, you push the audience to take one action that leads to a sale in a stepwise manner. You can then bring in traffic to your funnel and convert more people into customers.

Building Sales funnels & running high-quality Facebook ads to drive traffic to the funnel helps automate the lead-generation process.

Does your business need a sales funnel?

Here are 5 signs to check if your business needs a sales funnel

1. Your WEBSITE is NOT getting in LEADS

• Your website doesn’t have a lead magnet in exchange for the contact information (i.e. email id, number, etc) of the prospect.
• This allows you to start emailing them effectively about your product or service.

2. NO automated WAY to NURTURE leads

Once you have received an email id from a prospect, they need to be nurtured. A series of 5 emails are sent to them handling their objections regarding your offering. If this setup is not in place ….you are missing out on business.

3. You NEVER EMAIL your contact list

You have the opportunity to tell your list about your offering but you are missing out on this and thereby growing your business. Being in front of your potential clients is essential or you will be forgotten soon.

4. Your VISITORS are LOSING the path to becoming LEADS on your website

You notice your prospects are not directed to the contact form to grab your freebie/lead magnet. They also consistently lose interest in your offering / don’t have the trust yet.

5. Your LEAD GENERATION is NOT AUTOMATED

If you want to put lead generation on autopilot, the sales funnel is the right investment for you. When your leads get the nurturing they need to become customers, your efforts will finally start to generate consistent revenue.

Selling online has changed completely in the past few years. Earlier what we needed was a good website to attract customers and sell. Sales funnels are proving to be very important to generate quality leads and conversions!

Are you using Sales Funnels to grow your business?