My Checklist For Etsy Success in 2023

I’ve doing Etsy for a few months now but it’s just in the past month that I’ve started to get serious about how to handle my store. These are 14 things I do and will continue to do in 2023.

1. Personalization is the hottest thing on Etsy.
2. Keep the designs simple but modern.
3. Know Your Customer — target specific groups in your listing.
4. Cram different options within the same concept into one listing — different colors, maybe different fonts etc.
5. Use all the 10 allowed images and add a video if you can.
6. Let one of those photos be about sizing if applicable.
7. The main image have to be beautiful but can just as well be a mockup as your own photo.
8. The Title must be SEO optimized and researched properly.
9. Research tags properly and use all that are allowed.
10. Keep the description of the product short and fact based. Don’t sprinkle it with adjectives like “great, beautiful, stylish”, etc.
11. Put a price on your product with a good profit margin (don’t forget that Etsy takes 6,5% of what you sell). Use discounts as a strategy go get to a more “normal” price level.
12. Update your store regularly.
13. Communication is one of the most important factors in becoming a star seller. Just as important as displaying your product accurately in your listing.
14. Use Etsy ads until you are a star seller.