The AI Prompting Trick That Changed My Workflow

As a digital marketer juggling campaign planning, client reporting, ad copy, blog content, and SEO audits, I used to wish there were more than 24 hours in a day.
But everything changed the moment I learned to speak to AI the right way.

No, I didn’t hire a VA.
I mastered prompt engineering—the art of asking better questions to get sharper, faster, and smarter responses from AI tools like ChatGPT, Claude, or Gemini.
And it exploded my productivity.

Let me show you how it can do the same for you.

Drowning in Digital Chaos?

Digital marketing is a time suck. You’re switching between tools, projects, and platforms. Your to-do list grows faster than your coffee cools. Sound familiar?

• Writing Google Ads copy for 10 A/B variations
• Crafting weekly LinkedIn posts for clients
• Sourcing email subject lines that actually convert
• Pulling insights from performance analytics

The pressure to be creative, analytical, and fast—all at once—can kill your output and joy.
And when you use AI without clarity, you just end up editing gibberish it spits out.

Bad Prompts Waste Time, Great Prompts Save Hours

Here’s the hard truth: If your prompts are vague, your AI will give you fluff.
I used to ask:

“Write a caption for Instagram.”

I’d get something like:

“Boost your brand with us! #MarketingGoals”

That’s not helpful. It’s generic. I’d still spend 20 minutes rewriting it.

Now, with better prompt engineering, I ask:

“Write an Instagram caption in Gen Z tone for a skincare brand launching a watermelon moisturizer. Make it playful, use emojis, and add a CTA to ‘shop now.’”