138 qualified leads just 1 week in with this summer’s 90-day marketing experiment!

Generating leads for my small business has been challenging (as it is for many of my clients and perhaps you too). So, each summer, I run marketing experiments and this summer’s experiment has hit a home run, performing like no other experiment I’ve ever done.

For the 2025 marketing experiment, I’m testing a Stan Store and participating in Steven Bartlett’s #stanstorechallenge. It’s been a lot of fun.

We offer 5 free resources in our store to help you succeed in business. 4 of the 5 guides are downloaded by 6 out of every 10 of our store visitors.

But 1 of these 5 guides is the star performer, downloaded by 8 out of every 10 store visitors each day!

1 ENVISION YOUR BRAND
2 BUILD YOUR SMART MARKETING SYSTEM
3 RAISE YOUR VISIBILITY
4 ACTIVATE REVENUE
5 EMBRACE NEXT-LEVEL LEADERSHIP

Can you guess which one is consistently the best lead generator in our store? (It really surprised me!)

This is why you have to experiment and look at your analytics each day. Marketing without data is like driving with your eyes closed!

PS If you would like any of these free resources, please get them! Our store is here: https://stan.store/smartstartcoach