Ranking in Search for Easy Keywords
Some keywords are easy in terms of competition from other websites for ranking in search engines. Some local search keywords are also easier to rank with little competitors.
For example, if you are a locksmith in a small city where there are just a handful of locksmith businesses, you can rank in Google / Bing rather easily. All you need is a good website that’s discovered by Google to appear on the first page of search. An optimized Google Maps profile will also show you to prospective customers.
Here are some recommendations to help you rank your website on Google for easy keywords. While there is no assurance for top ranking, following these ideas can improve your possibilities of showing up in the search engine result page (SERP).
Research your keywords: Before you begin optimizing your website, it is vital to discover the proper keywords. Use Google Keyword Planner or different key-word tools to locate key phrases associated to your area of interest and business. Focus on long-tail key phrases that have low competition (an also low search volume). These effortless key phrases will assist you rank quickly.
Optimize your website: Once you have recognized the keywords, you want to optimize your internet site accordingly. Make certain that your internet site has a clear shape and that it is effortless to navigate. Ensure that your internet site is mobile-friendly and has quickly loading times. Use the key phrases in your website’s titles, meta descriptions, headings, and content. However, be cautious no longer to overuse the key phrases as it can also lead to key-word stuffing, which may want to negatively influence your ranking.
Build quality backlinks: High-quality links can assist your site rank higher in Google. Reach out to different web sites and ask for one-way links to your website. Ensure that the web sites you are getting hyperlinks from are reputable, and the hyperlinks are applicable to your content. Focus on constructing relationships with different web sites in your area of interest to get greater backlinks.
Create first-rate content: Google values super content material that is applicable and precious to the reader. Ensure that your content material is informative, engaging, and unique. Use the key phrases in your content, however do no longer pressure them. Create content material that human beings favor to study and share. High-quality content material can lead to greater inbound links and social shares, which can enhance your ranking.
Use social media: Social media can assist you promote your internet site and get extra traffic. Share your content material on social media channels like Facebook, Twitter, and LinkedIn. Ensure that your social media profiles are whole and optimized. Engage with your followers and reply to their feedback and questions.
Get listed in Google Maps: It’s free for local businesses to get their establishment listed in Google Maps. You can add your business or service, and optimize it for local search. When someone’s looking for your product or service, you can show in Google Maps section of search results.
Local business directories: Yellow pages books are no longer relevant, but they have been replaced by websites. Get your business on directories such as Yelp, NextDoor, etc. It will help your website rank for local keywords.