Industrial Marketing | Online Learning & Certification
The Course is designed for Executives, Managers, General Managers and Business Entrepreneurs / Owners who are engaged in manufacturing or supplying Industrial Products to their relevant process industries.
The course is also beneficial for the learners who have just completed their graduations and would like to join industrial marketing field and the professionals who are already working in Industrial Marketing departments but would like to extend their skills in order to implement advanced industrial marketing strategies.
The content of course is presented in details in order to provide knowledge about multiple factors involved in the Industrial Marketing and the learner can refer to the content in details as and when required in their practical career.
Industrial Marketing, also known as business-to-business (B2B) marketing. The industrial products and services are classified into three broad groups:
- Materials and Parts
- Capital Items
- Supplies and Services
This course provides learners the in-depth knowledge about Industrial Marketing System Concept and Characteristics, Industrial Markets, Industrial Buying Behavior, Strategic Industrial Marketing, Marketing Research, Industrial Products and Services, Pricing of Industrial Products, Channel Design and Management, Channels of Distribution, Sales Promotion, Publicity, Public Relations, Direct Marketing, Personal Selling, Advertisement and The Concept of Strategy.
Get it now @ https://virtuouslearningcertification.co.uk/course/industrial-marketing/