Best Programmatic Advertising Agency: Top 6 Choices for 2023
Updated July 2023.
2) Hubgen
Hubgen, founded in 2020, is a digital marketing agency based in the U.K. It was founded by Justin Elliott and Graham Taylor with the objective of delivering high-quality leads to businesses across multiple sectors.
Hubgen helps global brands of all sizes generate leads. In 2020, the agency worked with a £1.5 billion healthcare brand and took their lead generation activity to the next level, resulting in a 350% return on investment.
Key Services:
- Understanding business goals and objectives, then mapping out the best digital customer strategy and ad platforms.
- Setting up and running the new ad strategy.
- Analyzing the quality and conversion rates of the leads generated.
- Finding ways to optimize the sales funnel to reduce the cost per conversion.
Hubgen specializes in:
- Running localized ad campaigns to target relevant customers who are more likely to convert.
- Building a lead generation hub at the heart of your business to attract potential clients.
- They offer a competitive advantage by providing you with your own agile lead generation hub.
- They provide complete control on programmatic ad buying with full transparency to know the channels that receive the maximum or the lowest conversions.
Contact Details: [email protected], 01392241149
Pricing: Book a 30-minute call and, based on your goals and objectives, you will receive a price quote.
3) Lounge Lizard
Lounge Lizard is a leading online advertising agency that was launched in 1998, with offices in four different U.S. locations.
They have successfully helped several small- and large-scale companies achieve their business goals. Their client list includes many globally renowned companies, such as Canon, ESPN, and Nikon, establishing their efficiency and success rate in online advertising services.
Lounge Lizard has an experienced and trained PPC team that provides customized pay-per-click campaigns based on your campaign goals. They offer ROI-focused PPC services to increase your traffic, website conversions, and revenue faster and at a cost-effective price.
Key Services:
- Researching the best keywords based on individual campaign goals.
- Performing competitive analysis to enhance the advertising strategy.
- Advising intelligent bidding strategies to maximize conversions and reduce cost-per-acquisition (CPA).
- Running programmatic advertising campaigns on a variety of ad platforms.
- Leveraging remarketing campaigns to help your brand remain on top of your audience’s mind.
- Offering creative landing page design and exceptional copywriting tactics to convert clicks to sales.
- Offering conversion tracking to track the campaigns and ad copies leading to sales.
- Performing daily ad optimization to minimize ad spend wastage.
Lounge Lizard specializes in:
- They have one of the best landing page designing teams to create high-converting PPC landing pages with clear and consistent branding and a strong call to action.
- They have a team of skilled programmatic advertising professionals who perform in-depth market analysis and create ad copies leveraging exceptional copywriting skills to generate the highest levels of engagement.
- Lounge Lizard has extensive experience managing Google Search, Bing Search, Google Display, LinkedIn, Facebook, Amazon, and Google Shopping Feed Ads.
- They are a certified LinkedIn marketing partner to help your brand reach the most relevant prospects on LinkedIn.
Top Clients:
- Canon
- ESPN
- Nikon
- Reuters
- National Geographic
- The Walt Disney Company
Contact Details: (646) 661-7828
Pricing: They offer custom pricing plans as per your business goals and requirements.
Dive Deeper: How Remarketing Can Help Increase Conversions
4) Disruptive
Disruptive is a dedicated digital advertising agency with more than 1,000 positive reviews. They started in 2012 and now manage more than $250 million in digital advertising budgets annually.
In addition, they have earned more than 50 local and national awards, highlighting their excellence in paid media management services. Presently, they have a team of 50-249 employees to work on each campaign dedicatedly.
Key Services:
- Creating, managing, optimizing and analyzing Google Search Ads, Display Ads, Shopping Ads, Microsoft Ads, and other online ad platforms.
- Running retargeting campaigns based on target demographics.
- Researching and refining ongoing keywords for better ROI.
- Creating ongoing ad copy to improve the ad quality score, resulting in lower CPC and higher profits.
Disruptive specializes in:
- They use a strategic approach to generate and nurture the leads through the buying funnel for maximum conversions.
- They have a team of programmatic ad experts specializing in Google shopping and feed management to get you 18% higher revenue per click than text ads.
- Disruptive also specializes in Microsoft ads to catch over 63 million searchers who are not on Google.
- Retargeting is another expertise where they nurture your most qualified non-converted traffic by using a multi-platform approach.
Notable Clients:
- Adobe
- BPI Sports
- Horse & Rider
- Davinci
- NASM
- TruDog
Contact Details: (877) 956-7510
Pricing: Disruptive offers hourly or project-based pricing plans, ranging from $150-$199 per hour.
Dive Deeper: How to Create Compelling Text Ads on Google (with Examples)
5) AMP Agency
AMP Agency is a top-rated programmatic advertising agency with headquarters in Boston and over 300 clients nationwide.
This agency brings brands closer to their audience by designing better customer journeys and solving the most complex challenges that businesses face during the marketing process. They provide experience management across digital and physical, designing and operating cohesive brand experiences to grow businesses.
Key Services:
- Create a digital experience to drive engagement and amplify the company’s offerings.
- Develop a one-of-a-kind targeting approach for programmatic advertising based on unique business goals.
- Build ad campaigns that drive maximum revenue by leveraging programmatic media buying that combines proprietary data activation and targeting strategies.
AMP Agency specializes in:
- They analyze brand purchase data and pair it with their data in DMP (Data Management Platform) for maximum efficiency.
- AMP Agency uses next-gen programmatic media buying tools such as Forrester, MRI, and Nielsen to get a robust understanding of the brand’s target audience.
- They build buyer personas to secure new customers and build existing customers’ loyalty.
- AMP Agency creates ads to target customers in specific areas for a maximum engagement at a reduced price.
- For brands interested in building their own in-house DMP, they provide consulting and integration services.
Top Clients:
- Maybelline
- Garnier
- Virtue
- Vizio
- XBOX
- ASUS
Contact Details: (617) 837-8200
Pricing: AMP Agency quotes prices based on your goals and requirements.
Dive Deeper: The Ultimate Guide to Developing Buyer Personas (with Templates!)
6) Sparcmedia
Sparcmedia is a digital advertising company that was founded in 2009. They capitalize on the convergence of data, media, insights, and technology to revolutionize how brands connect with consumers.
Key Services:
- Provide audience insight to understand the interests and behavior of the audience.
- Map audience journey.
- Implement a cross-channel media buying strategy, including display, rich media, video, and dynamic creatives.
Sparcmedia specializes in:
- They build custom audience segments in a data management platform to reach psychographic-based consumer segments.
- They engage with audiences through targeted video, search and display ads across the web and social.
- Sparcmedia helps you uncover the online customer journey of your audiences using ad serving technology to optimize media strategies.
- They conduct pre and post-campaign surveys to measure the change in brand awareness and perception as a result of the campaign.
Top Clients:
- Bmbmedia
- Millmaine Entertainment
- McCANN Health
- Cook Islands
Contact Details: 61 2 9333 9700
Pricing: They offer custom pricing depending on your business requirements and goals.
Ready to Hire a Programmatic Advertising Agency?
Programmatic media buying agencies are experienced professionals who understand what it takes to build robust digital advertising campaigns to scale your business growth.
I have listed the top programmatic advertising companies you should consider for your next marketing campaign.
Make sure to examine the worth of the digital marketing company by conducting the checks discussed in this article before you partner with an agency.
Schedule your FREE consultation with Single Grain’s advertising experts to discuss your needs.👇
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