Day 5 Email:10 Trigger Automation to Revolutionize Your Email Marketing
⚠️ Quick note: A human wrote this to learn. It contains links that pay us a little if you use them. The AI was only intended for research and organization
In the first three articles of this five-part series, we explored how email marketing is vital in digital marketing. It lets you talk straight to your audience.we saw that you won’t need to rely on algorithms or other platforms. Email marketing is a great way to connect with customers. It ensures direct engagement, high conversion rates, and better efficiency through automation.
Using advanced strategies can boost these benefits. They deliver relevant information, help build strong relationships, and improve campaigns through testing. To begin your email marketing, first get a registration form. Then, build a mailing list. Finally, create follow-up emails. Offering free digital products can help you gather email addresses. This helps you send targeted marketing content. It also builds a strong email marketing base.
Read also D 3 Email :Why Your Emails Are Being Ignored: The Ultimate Guide to Personalization
Day 4 Email: Tactic 4 — Automate
Hi Firstname,
As part of our 5 Day Challenge, I have an important question for you:
Are you really ready to take your email marketing to the next level?
If the answer is yes, this next tactic is going to be critical for you…
Email automation allows you to send personalized, relevant emails to the right people, at the right time — without having to do it manually. Each action triggers a related email, designed to move the customer further down your sales funnel.
There are many trigger automations that you can use. They are all initiated by a contact’s actions, e.g., subscribe to a newsletter or purchase a product. Here are some of the most popular trigger automations:
Welcome Emails.
These emails introduce people to you and your brand and are triggered by a lead magnet download, event sign up, first purchase ……
On boarding Emails.
These emails help new customers use your products/ services or take part in events or courses, providing them with resources, guidance, and next steps. On boarding emails are triggered by sign-ups or purchases.
Post-Purchase Emails.
These emails are delivered immediately following a purchase. They can be used to encourage reviews or follows, nurture repeat business, or promote complementary products. They are triggered by the completion of the sale and/or receipt of product/service.
Re-Engagement Emails.
These emails are triggered by the contact’s inaction. They are sent to disengaged subscribers with the goal of re-engaging them. Emails can include offers, promo codes, and new product information to motivate the customer to return.
Abandoned Cart Emails.
These emails remind shoppers that they’ve left items in their shopping cart. They provide a reminder to visit the checkout page and complete their purchase, sometimes with an incentive to do so. These emails are triggered by the prospect navigating away from the checkout page without making a purchase.
Anniversary Emails.
Send this to customers to mark a personalized anniversary between you and them e.g., when they first registered for a course or first purchased a product. Thank them for their loyalty with an exclusive offer. Triggered by a 6-month or 1-year anniversary.
Email Automation Benefits
Email automation comes with many benefits — for you and your customers.
It saves time: Automation eliminates the time-consuming process of sending and responding to emails. This allows businesses to focus their resources on more important tasks.
It converts leads into customers: Automated email campaigns keep your product/service top of mind. By providing valuable content related to their interests, pain points, where they are in the customer journey, and the previous action they took, you gain their trust and increase the likelihood that they’ll buy from you.
It increases revenue: Email automation facilitate conversions, purchases, upsells, renewals, and reorders — and all of these positive actions increase your revenue.
Today’s Actions:
Use the provided worksheet or your own notebook to complete today’s action steps:
1. If you don’t already have an automation for an opt-in form, set one up to trigger when someone opts in.
2. Add 1–5 emails to welcome them, including valuable content like tips, industry trends, or links to blog posts.
Your Signature
P.S. If you have questions about this email, please ask in comments .
DFY Substack workshop who is now live.
Here are the details again:
July 24th to 30th — NEW! How to Use Substack to Build Visibility & Attract Ideal Clients
Today, we’re launching a new short workshop on a tactic that’s been getting a lot of press lately and which a lot of marketers aren’t really aware of.
It walks through a simple process for leveraging Substack to publish regular content that builds trust and generates leads.
Substack is part newsletter, part blog. It’s biggest power is that it delivers your posts directly to subscribers inboxes as well as creating a public ‘feed’ of your posts that substack users can find and share.
So you can attract new readers and email subscribers right inside Substack, since it has growth tools build in.
Like our other short workshops, it includes a workbook and slideshow,
…as well as other goodies.
Launch Details:
- Starts: July 24th
- Ends: Wednesday, July 30th
- Discount: 62% Off
- Retail Price: $147
- Launch Price: $57
Thank you for reading.
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