Digital River

E-commerce businesses today juggle an average of 12-15 different marketing tools, creating data silos that fragment customer insights and inflate operational costs. While this scattered approach might have worked when...

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Marketing budgets are under intense scrutiny, with CMOs facing pressure to deliver measurable growth while controlling costs. The solution isn’t cutting campaigns. It’s optimizing them through Artificial Intelligence Optimization (AIO)....

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The all-in-one artificial intelligence platform market has reached a pivotal moment. With global spending hitting $26.65 billion in 2025, up from $23.34 billion just one year prior, marketing leaders are...

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McKinsey’s latest research reveals a stark reality: organizations deploying AI-powered personalization generate 20-30% higher marketing ROI than those relying on traditional tactics alone. This isn’t just another incremental improvement. It...

The post AIO vs Traditional Marketing: The 2025 ROI Comparison Every...

The marketing landscape shifted dramatically when AI in the marketing industry reached a projected worth of $47.32 billion in 2025. Behind this explosive growth lies a fundamental transformation in how...

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When Found&Chosen helped a client achieve 372% revenue growth while simultaneously cutting ad spend by 56%, they weren’t using magic. They were implementing AIO Strategies. As marketing budgets face increased...

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The marketing landscape has reached a tipping point. While the average enterprise now juggles 91 different marketing tools according to recent industry research, forward-thinking organizations are consolidating their entire marketing...

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The global Generative Engine Optimization (GEO) services market is projected to grow from $12.01 billion in 2024 to $13.75 billion in 2025, with a compound annual growth rate (CAGR) of...

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The marketing landscape shifted dramatically when AI-powered search engines began prioritizing context over keywords. Yet most content strategies remain stuck in the past, optimizing for search algorithms that no longer...

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A Fortune 500 financial services company just captured 32% of their sales-qualified leads directly from ChatGPT, SGE, and Perplexity within six weeks of implementing a structured GEO framework. While their...

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The marketing landscape shifted dramatically in 2025 when 32% of sales-qualified leads were attributed to generative AI search by early GEO adopters. This isn’t just another incremental change. It’s a...

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The numbers don’t lie: 54% of B2B companies globally exceeded their revenue-growth targets in 2024, with the most successful firms leveraging strategic geographic expansion as their primary growth engine. Yet...

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When a major B2B software company partnered with a leading GEO agency in early 2025, they weren’t just looking for better search rankings. They needed proof that generative AI optimization...

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The marketing world shifted overnight when early adopters began attributing 32% of their sales-qualified leads to generative AI search—up from zero just months ago. While traditional SEO practitioners debate algorithm...

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The search landscape has fundamentally shifted. While marketing teams obsess over traditional rankings, a quiet revolution is redirecting traffic flows toward AI-powered discovery engines. Recent data from Backlinko reveals an...

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Redesigning and restructuring a website can be a great way to freshen up your brand and help increase user conversions. This isn’t without risk though. From domain names to redirects, title tags to content, there is a multitude of things that...