Category: technology

In today’s increasingly digital world, the integration of Search Engine Optimization (SEO) and Marketing Technology (Martech) is not just an option but a necessity for businesses aiming to thrive online. Modern digital marketing comprises two vital elements- Martech and SEO. Utilizing...

In today’s digital world, it is imperative to guarantee an uninterrupted e-commerce encounter for fulfilling customer needs and accomplishing business triumph. Luckily, with Salesforce Commerce Cloud platform businesses can effortlessly attain engaging online shopping experiences that are outstandingly exceptional. According to...

Over the last decade, e-commerce has undergone a substantial surge in expansion, leading to significant changes not only affecting consumer buying behavior but also corporate operations. Projections show that it will grow by approximately 39% in the next 3 years –...

Online information exploration is being revolutionized by search engines powered by AI technology. Traditional search engines relied on keyword matching and simple algorithms to rank web pages. On the other hand, AI search leverages natural language processing and machine learning to...

For the past few years, the advertising industry has gone through changes owing to consumers’ changes in attitudes on privacy and data security. The security of personal data, while accompanied by the GDPR and CCPA regulatory initiatives, has forced marketers to...

The world of digital advertising faces a significant revolution because of the rapid development of artificial intelligence (AI). Through AI, it is now possible to create ads which are the product of higher intelligence and accuracy. Therefore, the success rates are...

I can’t wait to talk about how voice search marketing that has changed online shopping for good. This blog is based on one of the recent client interactions I had that triggered a quest for discovery and innovation when they implemented...